Customer Experience Articles for the Month of May 2016

1to1 Media is an online publication dedicated to covering customer-centric business strategies.

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Spotlight

Taking a Deep Dive into Digital Customer Engagement

Customer engagement is no longer a series of one-off conversations. Continue Reading »

By Judith Aquino
Posted on May 02, 2016 in Customer Experience


Dissecting the Science of Customer Experience

Customer experience decisions can no longer be left to gut instincts. Continue Reading »

By Judith Aquino
Posted on May 09, 2016 in Data Analytics


The Secret to Virtual Teams that Thrive

This isn’t your grandfather’s workplace. Continue Reading »

By Judith Aquino
Posted on May 16, 2016 in Employee Engagement



Case Studies

General Motors Unlocks the Future of Digital Customer Journeys

For automakers, the driving experience is no longer just about getting from point A to point B. Continue Reading »

By Judith Aquino
Posted on May 25, 2016 in Customer Experience


Executive Q&A

Breaking the Rules

The head of CRM for dm-drogerie markt discusses the challenges in flipping the organization’s channel-specific marketing approach. Continue Reading »

By Mila D'Antonio
Posted on May 18, 2016 in Customer Experience


Engaging the Millennial Patient

It’s official: Millennials are now America’s largest living generation. Continue Reading »

By Judith Aquino
Posted on May 11, 2016 in Customer Strategy


Simon Malls Courts Shoppers with a Data Rich Loyalty Program

Mall traffic isn’t what it used to be. Continue Reading »

By Judith Aquino
Posted on May 04, 2016 in Customer Loyalty


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