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The Marketing Xfactor

The Marketing Xfactor

Date: 12/13/2007

Issue: December 13 2007

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Tackling the Cross-Channel Challenge in Retail by Peppers and Rogers Group and Infor Six Competitive Differentiators for Delivering a Better Customer Experience By Pegasystems Inc. Getting Social: The Open Road to CRM 3.0 by Peppers & Rogers Group and SugarCRM From Interaction to Profit: Customer Experience Management that Drives Results By Peppers & Rogers Group Capitalizing on Customer Feedback: Creating Measurable Value from Voice-of-the-Customer Programs by Peppers & Rogers Group & Allegiance For Business Continuity, Don't Forget the Human Element Sponsored by West at Home

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