1to1 Media's Holiday Preparedness e-book for Retail

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FOR IMMEDIATE RELEASE

CONTACT:

Mila D'Antonio
Editor-in-Chief, 1to1 Media
mila.dantonio@1to1.com

The "Holiday Preparedness Best Practices for Retail," e-book highlights 6 companies' customer experience readiness plans

STAMFORD, Conn., October 31, 2013 - 1to1 Media highlights six companies' readiness plans for the upcoming holiday season in a new e-book. Find out how companies like Best Buy, The Jones Group, and Fab.com are preparing to deliver optimal customer experiences this holiday season.

Forward-thinking business leaders know that in order to have a successful holiday season, they need to start making plans early on. Not only do they have to make sure their staff members-both permanent as well as any seasonal hires-are well prepared to handle the increase in customer traffic, but retailers also need to make sure their online properties are up to date and won't crash during the shopping peak.

"As more and more customers interact with brands via multiple channels, the more plans and processes retailers must put in place to prepare for the holidays. From weaving mobile into all aspects of digital to ensuring their customer-facing employees are properly trained, retailers have a lot on their plates," said Mila D'Antonio, editor-in-chief of 1to1 Media. "We hope this e-book of best practices helps retailers as they prepare their organizations for the holiday rush."

Find out how savvy retailers have analyzed their performances during the holiday shopping season over the past few years and will be implementing their learnings to ensure they're delivering optimal customer experiences during the holiday rush. Best Buy Canada, The Jones Group, Limoges Jewelry, Philz Coffee, Papyrus, and Fab.com share their holiday preparedness plans.

Some Examples from the e-book include:

Best Buy: Recognizing the necessity of looking back and analyzing what worked and what didn't, Best Buy Canada says holiday planning starts with a thorough review of the previous season, outlining successes and pinpointing areas of improvement.

The Jones Group: The Jones Group is integrating PayPal on its brands' mobile sites, making it easier for customers to shop on their mobile phones.

Fab.com: Fab.com used the summer months to train its customer service team, the Crackerjacks, helping them focus on quality interactions that customers expect.

To download a copy of the e-book:http://www.slideshare.net/1to1Media/ebook-holidays-slideshare4-3-25243025

About 1to1 Media

1to1 Media is an online resource dedicated to helping organizations across the globe realize the greatest value from their customer base. We provide content and resources that help senior executives to drive change and make customer-based initiatives the centerpiece of their growth strategy.1to1 Media's Weekly Digest explores the best practices, trends, and developments from companies that are using customer initiatives to drive bottom-line impact. 1to1 Media combines thought leadership, field experience, and editorial expertise to deliver the content needed by our audience of more than 130,000 decision-makers. 1to1 Media is the independent publishing division of Peppers & Rogers Group, a TeleTech company. www.1to1media.com

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