Find Your Authentic Voice

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Marketing
Great customer relationships happen when brands authentically connect with customers to create a community.

Great customer relationships happen when brands authentically connect with customers to create a community. Diversity and inclusion must be part of the mix; it’s not an option. Anthony Larrisey of Industria Creative talks to TTEC’s Jeff Marcoux about the evolution of multicultural marketing and how to create authentic, collaborative experiences that fuel strong emotional bonds.

Listen to all episodes of The CX Pod at TTEC.

 

 

 

 

 

 

 

 

EXPERT OPINION
Your Innovative Marketing Tech Doesn’t Matter
All the MarCom tools in the world will be worthless unless you first understand your customers. Digital marketing expert Kevin Urie, founder of agency 47Harmonic, chats with Jeff Marcoux about balancing the promise of exciting marketing innovations with what customers are really looking for.
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EXPERT OPINION