STAMFORD (July 29, 2011) - Customer Strategist, the Peppers & Rogers Group executive quarterly journal, has been recognized with three prestigious editorial awards: a gold, a silver and a bronze in the Azbee Awards of Excellence competition.
The competition is sponsored by the American Society of Business Publication Editors (ASBPE), an association composed of professional full-time and freelance editors and writers who are employed in the business, trade and specialty press. Published by 1to1 Media, Peppers & Rogers Group's independent media division, Customer Strategist received both a gold and silver award in the Case History category and a bronze award in the Editorial category.
The annual Awards of Excellence competition is one of the most competitive programs for business-to-business, trade, association, and professional publications. A panel of veteran business journalists reviews each entry and selects the best work in editorial, design and online achievement.
"It's an honor to be recognized by peers who have years of experience in business journalism and understand what makes an article stand out and deliver on readers' expectations based on a publication's brand promise," says Ginger Conlon, editorial director of Customer Strategist and 1to1 Media.
Customer Strategist provides executives with insight that leads to innovative strategies for building more profitable customer relationships. This executive journal facilitates learning and action by presenting the most progressive thought leadership; providing access to Peppers & Rogers Group's proprietary consulting methodologies; and featuring in-depth research on customer value management, loyalty, and related customer strategies that readers can harness to create a long-term, sustainable competitive advantage.
The Azbee Award winning articles from Customer Strategist are:
- "PhotoBox's Customer Obsession Drives Double-Digit Growth" by Liz Glagowski, Executive Editor, Strategy at Customer Strategist, received a gold Azbee in the Case History category.
- "The Mathematics of Profitable Marketing" by Mila D'Antonio, Managing Editor at Customer Strategist, received a silver Azbee in the Case History category.
- "Outlook" by Ginger Conlon, Editorial Director for Customer Strategist, received a bronze Azbee award in the Editorial category.
For more information about the Azbee Awards of Excellence Competition go to http://www.asbpe.org
About 1to1 Media
1to1 Media is dedicated to helping organizations realize the greatest value from their customer base. We provide resources that deliver current and relevant information on the latest thought leadership regarding customer strategy and marketplace trends. Our goal is to serve as the catalyst that will inspire senior executives to drive change within their organizations, making customer-based initiatives the centerpiece of their growth strategy and competitive advantage.
Led by 1to1 Magazine, 1to1 Media's print, electronic and custom publications explore the best practices, trends and developments from companies who are using customer initiatives to drive bottom-line impact. Backed by Peppers & Rogers Group, the globally-recognized leader in customer strategy and relationship marketing, 1to1 Media combines thought leadership, field experience, editorial expertise and global brand awareness to deliver the content needed by our audience of more than 132,000 decision-makers and practitioners.
About Peppers & Rogers Group
Peppers & Rogers Group is a leading management consulting firm, dedicated to helping its clients improve business performance by acquiring, retaining and growing profitable customers. As products become commodities and globalization picks up speed, customers have become the scarcest resource in business. They hold the keys to higher profits today and stronger enterprise value tomorrow. We help clients achieve these goals by building the right relationships with the right customers over the right channels.
By delivering a superior customer-based business strategy, we remove the operational and organizational barriers that stand in the way of profitable customer relationships. We show clients where to focus customer-facing resources optimize customer experiences, reduce attrition, increase loyalty, create customer advocacy and mitigate risks.
Peppers & Rogers Group: Customers First, No One Second.