Retailers can no longer compete on price and products alone. The customer experience influences consumer buying decisions, referrals, and customer loyalty. Industry leaders dedicated to providing customers with consistent, more personalized omnichannel experiences are reaping the rewards.
We've filled the shopping cart with 20 in-depth articles on how retailers, both in-store and online, are transforming old business practices in order to elevate the customer experience and achieve financial success.
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This therapeutic collection includes:
- Urban Outfitters Dresses Up Its Social Strategy
- Bebe Gives Its Customer Data a Makeover
- Digital Superstars 2015: Inside the Retail Strategies of Today's Online Leaders
- At Zappos, Customer Loyalty Starts with Employee Engagement
- The Land of Nod Addresses Cart Abandonment
- And much more...