How GENBAND Revolutionized its Customer Support with Data Analytics

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Customer Service
Customer Service

On-Demand Webinar: How GENBAND Revolutionized its Customer Support with Data Analytics

Duration: 24 Minutes

Forward-looking organizations are increasingly adopting data analytics to identify and act on opportunities, improve the customer experience, and to bolster operational efficiencies.

GENBAND, a global leader in real-time communications software and the Gold Award recipient for the 2015 Gartner & 1to1 Media Customer Experience Excellence Awards for the Transformational Customer Experience category, recognized an opportunity to transform its approach to customer care and to fortify the customer experience.

In this 1to1 Media Webinar, our panelists discuss:

  • The customer care challenges GENBAND was facing and how these issues were impacting its customer relationships and business performance
  • Various steps that GENBAND took to apply analytics and improve its customer support activities
  • The factors that led GENBAND to create the GENBANDCare Customer Experience Score, including what the metric is and how it's being applied
  • The business and operational benefits GENBAND is achieving through its use of customer analytics



EXPERT OPINION
EXPERT OPINION