January 12 2006 Peppers & Rogers Group also lends their expertise and editorial advice to Inside 1to1: Privacy presented by the International Association of Privacy Professionals (IAPP). Every month, you’ll get the latest privacy regulations and standards, best practices in data management and implications for your business. Visit the IAPP at www.privacyassociation.org to learn more.

In this Issue:

Are You Opting Into Trouble? Those who use the coregistration model -- primarily e-commerce companies and online advertisers -- are trying to avoid the spam-like mess that enveloped the email marketing community by imposing self-regulation before the practice gets out of hand.

Can-Spam Still Fresh After Two Years Two years ago this month, the CAN-SPAM Act went into effect, setting guidelines to distinguish legitimate email marketers from the bad guys.