December 21 2000

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

Decision 2000: Your CRM Top 10 Picks What did INSIDE 1to1 readers choose as the 10 most important CRM issues and trends of 2000? Read on.
Mail Boxes Etc.'s "Philosophical Overhaul" The fulfillment company launches a CRM initiative and spends the holidays gathering an avalanche of data it plans to weave into a 360-degree view of the customer.
One Lucky Duck Call Eight million people call National Discount Brokers' toll-free number.
A More Polished Reflect.com Gone from the cosmetics Web site are the lengthy, impractical profiling questions that many complained were a barrier to entry.
BabyCenter.com Wins Journalism Award Columbia journalism school judges give BabyCenter.com high marks for its weekly parent-centric newsletter.