January 10 2005

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.


In this Issue:

Channel Strategies Drive Customers Where You Want Them When dealing with many different types of customers, including those you can't "fire," you best manage your channels well.

Driving Auto Sales: The Dealer Perspective Forward-thinking dealers are leveraging customer relationships and seeking to overcome the shady car dealer stereotype.

Short Takes: Auto Advice. Online Service. Both auto manufacturers and dealers have a long customer road ahead of them, says Cap Gemini.