January 24 2005

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

Wal-Mart RFID Deadline Passes, Yet Development Continues, Wal-Mart's efforts to streamline the supply chain have spurred development and awareness that will eventually impact the individual customer.
Customer Centricity Lights BKW's Future With a focus on improving the customer experience, Swiss utility BKW reaped benefits in the millions of dollars.
Short Takes: Email Trends. Customer Strategy Could Help U.K. Debts. Short Takes: Email Trends. Customer Strategy Could Help U.K. Debts
The future of email marketing includes building one-to-one relationships. Also: U.K. firms could lose more than £2.8 billion without a customer differentiation strategy.
Inside 1to1 Web view - 01/24/05