February 7 2005

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.


In this Issue:

Lead Users: The Secret to Product Innovation Pitney Bowes and others spark product innovation by learning how individuals use their current products differently.

Money Talks at VC Firm Corporate growth is a good thing, as long as you keep customer relationships as personal and intimate as possible.

Short Takes: Banking Shortfalls. Loyalty Enthusiasm. Short Takes: Banking Shortfalls. Loyalty Enthusiasm.
Banks still are not reaching their potential when it comes to providing integrated services and cross-sell opportunities to customers. Also: Consumers want to stay loyal to companies they value.