March 28 2005

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.


In this Issue:

Privacy Means Good Business for Eastman Kodak, Microsoft, Best Buy Executives from Eastman Kodak, Microsoft, Best Buy and Acxiom discuss how privacy is getting noticed in the executive suite.

Small Banks Have Big Multichannel Issues New technology put a small bank's hometown reputation at stake. The personal connection had to remain strong.

Short Takes: Outsourcing Woes. Financial Priorities. Gartner backs up the buzz that outsourcing may do more harm than good for customers. Also, enterprise-wide integration is a priority for banks in 2005.