August 15 2005

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.


In this Issue:

Customers Know When They're Valuable New research shows that customers understand and prefer the idea of treating different customers differently.

Keystone Stretches Resources to Meet Customer Needs The healthcare provider found ways to improve the patient experience, even within the boundaries of strict government regulations.

Reader Feedback Readers reflect on the importance of executive support in the wake of Procter & Gamble's move to close reflect.com.