October 10 2005

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.


In this Issue:

Salesforces Adopt Team Selling as a Customer-Centric Strategy ADP, ATI and other B2B companies leverage relationships created by the salesforce to build long-term bonds with customers.

Target, Whirlpool, HP Take Different Paths to Customer Centricity Speakers at the recent Forrester Consumer Forum illustrated their strategies to get closer to customers.

Reader Feedback One reader brings the investment community into the Return on Customersm conversation.