Welcome to 1to1 Media — a multimedia resource
for CRM and Customer Experience Professionals.

Marketing Research Articles
CRM Best Practices
Customer Strategy Trends
Emerging Business Tactics

Register | Sign In

February 12 2007

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

February 12 2007

Email Marketing Lacks Customer Focus Email campaigns don't live up to the standards users are looking for, says Forrester.

Karl Strauss Takes Customer Relationships on the Road The brewery brings the relationship to the mobile sales force, with frothy results.

Inside Access: Reader Feedback One reader shares her view on social media.

Sign up for a free account

Join over 132,000 business professionals
View complete articles	Receive newsletter
Read web exclusives	Watch podcasts

Already Registered? Sign in

Webinars
Videos
Tag Cloud
About Us

Innovating Analytics: Measure Right, Manage Forward, Make a Difference

Cigna’s Aptitude for Contact Center Intelligence

Laying the Foundation for the Multichannel Contact Center

Sponsored by inContact
Jun 27, 2013

View more webinars

View more videos

1to1® Media is dedicated to helping organizations across the globe realize the greatest value from their customer base. We provide resources that help senior executives to drive change and make customer-based initiatives the centerpiece of their growth strategy.

1to1 Media's custom publications explore the best practices, trends, and developments from companies that are using customer initiatives to drive bottom-line impact. Backed by Peppers & Rogers Group, the globally recognized leader in customer strategy and relationship marketing, 1to1 Media combines thought leadership, field experience, and editorial expertise to deliver the content needed by our audience of more than 130,000 decision-makers.

Please sign-up for our FREE newsletter! Click here to subscribe

Featured Downloads
Most Popular Content

The Dos and Don’ts of Customer Problem Resolution

Survey Shows Customization, Multichannel Catching On

Mind if we blow off some steam?

View more popular content

As a young sales person 1to1media has given me the resources and tools that I need to further my knowledge in the sales realm. From the whitepapers and ebooks they offer to the blog posts they write, 1to1media has and will continue to give me what I need to hit and beat my quota.

Jonathan Borge, Product Specialist, Toutapp

I've been exploring all the terrific articles and resources on your web site. I love the practical and actionable focus of your publication. The more I read, the more I thought, 'Wow. Where has 1to1 Magazine been all my life?' I've signed up and am now an avid follower.

Scott Watson,
Founder and Chief Measurement Officer,
Beyond ROI