December 17 2007

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

New Research Shows Success Drivers in Auto Industry Many consumers have a relationship with their cars, so how can it be made stronger?
Advocacy Strengthens European Banking Relationships Most European financial companies have a long way to go to be considered customer advocates.
Inside Access How can you encourage participation on your blog? Also, some statistics on email as a business tool.