February 4 2008

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

The Power Is in the Plastic Gift cards are hot items, but retailers have yet to capture and use their customer data potential.
Ritz Camera Plans Ahead for a Great Experience A strategic look at scheduling appointments creates personalization opportunities that build loyalty.
Inside Access Corporate Express commits to internal information sharing.