January 5 2009

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

The Chief Customer Officer: A Potential Powerhouse? The challenge for a CCO is to have clout and responsibilities that match the big title.
Banco Bradesco Combines Self-Service and Great Service The Brazilian bank uses customer insight to create a personalized self-service experience in this financial services case study.
The Three Main Skills of Top Performers What does it take to be a top performer? Experts say it requires three skills: organization, prioritization, and working memory.