October 5 2000

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.

In this Issue:

Mirror Says: Reflect.com Among the Fairest of Them All Yes, the cosmetics e-tailer has been perceived as one of the ugly ducklings of the Web. But we came away from our recent visit with a different picture.Yes, the cosmetics e-tailer has been perceived as one of the ugly ducklings of the Web. But we came awa
I'll Have One of Those, and One of Those, and... A visit to hauserchocolates.com is so similar to walking into a bricks-and-mortar candy shop that the only thing missing is the aroma. The site lets you choose each and every chocolate that goes into the box.
Someone to Watch Over My Email Got a trigger finger with your email? Two new technologies will protect you from embarrassment at work.
Lest We Forget Readers remind us that CRM technologies can't replace the real source of genuine customer service -- the human touch.
CRM Metrics A new study shows that online retailers are improving their performance on metrics like customer acquisition cost, conversion rates, and loyalty rates.