March 18 1999

1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Edit-in-Chief Mila D'antonio and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.


In this Issue:

Your Best Ideas for Sears Two weeks ago, we asked INSIDE 1to1 readers to send us their best ideas as to how Sears could structure its soon-to-be online appliance Web site.

Catch This Online Pitch Your company has a product that's going to be bigger than Beanie Babies, but you don't think your ad agency can handle the job of getting out the word.

Instant Notification - Your Way Customers of online brokerages, banks and even wireless communications companies can't always wait for important data to reach them.