Insights drawn from customers' omnichannel profile, along with real-time locational data can enable marketers to deliver extremely personalized messaging that strengthens engagement and increases sales.
SmartFocus and 1to1 Media developed this new guide to help you understand how to leverage a blend of customer data for more personalized, relevant, and timely messaging.
In this complimentary guide, we reveal the following:
How to use contextual marketing to create robust customer profiles
Why context, including time, location, and environment are key
Top considerations for virtual beacons
Ways to optimize the online experience by understanding the customer journey
How personalized and contextual messaging impacts your bottom line
Download your complimentary copy now.