Welcome to 1to1 Media — a multimedia resource
for CRM and Customer Experience Professionals.

  • Marketing Research Articles
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  • Customer Strategy Trends
  • Emerging Business Tactics

1to1 Media Newsletters


Led by editor-in-chief Ginger Conlon and our parent company, Peppers & Rogers Group, the 1to1 Media franchise has the distinct voice of the renowned gurus of customer-centricity, Don Peppers and Martha Rogers. For more than a decade, we’ve inspired smart marketers and forward-thinking executives to make customer-based initiatives the centerpiece of their growth strategy.

In addition to the strategic read of our award-winning bi-monthly, 1to1 Magazine, make sure you opt to receive these free, must-read newsletters:



Expert Opinion offers fresh and provocative ideas from a diverse group of experts. The 1to1 Community is the platform for insights and analyses from the many voices that are championing the customer cause. These contributed columns gives readers the chance to tap into the vast knowledge and expertise of – not just 1to1 experts – but other analysts, practitioners, vendors, academics, and more.



1to1 Magazine's Weekly Digest delivers the latest insights, best practices, and expert opinions on the most vital issues and trends in customer-based business strategy. Editoral Director Ginger Conlon and our entire team of seasoned editors scour the market to uncover the trends that will mean the most to you in maximizing the value of your customer relationships.



Peppers & Rogers Group also lends their expertise and editorial advice to Inside 1to1: Privacy presented by the International Association of Privacy Professionals (IAPP). Every month, you’ll get the latest privacy regulations and standards, best practices in data management and implications for your business. Visit the IAPP at www.privacyassociation.org to learn more.





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Welcome to the 1to1 Media community, a rich, multi-media resource for you to learn innovative ideas and best practices on customer strategy. Every form of content you’ll enjoy from 1to1 Media has an over-arching theme—to help you succeed in creating customer relationships that lock-in brand loyalty and drive your company’s profits.

Led by Editorial Director Ginger Conlon and our parent company, Peppers & Rogers Group, the 1to1 Media franchise has the distinct voice of the renowned gurus of customer-centricity, Don Peppers and Martha Rogers. For more than a decade, 1to1 Media has inspired smart marketers and forward-thinking executives to make customer-based initiatives the centerpiece of their growth strategy.

Register today to gain a competitive edge and drive the greatest value from your customer base. Your free registration enables you to learn how to implement successful customer strategy with 1to1 Magazine. 1to1 Magazine highlights winning customer strategies including companies that exhibit a deep understanding of their individual customers, driving customer retention. Every issue of this customer strategy publication showcases CRM best practices. Plus you can access customer strategy case studies, webinars, white papers, videos, podcasts, blogs, books, research, and more…

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