Peppers Unplugged: Customers Take Their Complaints to Twitter

Unhappy customers bypass traditional customer service channels and take to the Twittersphere to log their complaints. It's a very public place, and because of that many companies are quicker to act on those complaints than through traditional customer service channels. Don Peppers says in some cases it's a better way to reach a company than calling the CEO directly. Please sign-up for our FREE eNewletter and get CRM insight delivered right to your inbox. http://www.1to1media.com/registeryoutube.aspx

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Unhappylty this video is 100% truth. Happens with me with a air company. I post my complaint in Facebook and within 30 SECONS, i recebe an email asking for futher information. With this experience I learned that i dont need to waste my time in the fone, it is just public in one social midia! I like the video very much! natysarasa (October 1, 2011)

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