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Guest Blogger: Harley Manning | August 15, 2014
How did it get to be August already? Admittedly, going away for two weeks of vacation in July hit my fast-forward button. But even so, memories of our Customer Experience Forum East in New York in June are still fresh in my mind. Read more »
Judith Aquino | August 14, 2014
Consumers may be nimble app users, but when it comes to understanding an app's terms of service, many remain in the dark. More people are becoming aware of data collection practices but they are also confused about the data that is being collected about them and how it is being used. Read more »
Anna Papachristos | August 13, 2014
Every so often, the warning signs appear--slow at first, then faster and faster. Images fail to populate, leaving behind nothing but question marks. Pages refuse to load, with only the 'refresh' button to rescue them from certain abandonment. Videos neglect to play, offering the viewer nothing but blank rectangles and empty air. Read more »
Tom Hoffman | August 12, 2014
1to1 Media's Tom Hoffman catches up with Jennifer Waite, Product Marketing Manager at inContact at Call Center Week in Las Vegas to discuss key trends in outbound communications, including new approaches to proactive customer communications. Read more »
Mila D'Antonio | August 11, 2014
For a growing number of companies, the effective use of customer data is like winning the lottery. Through proper collection and analysis of Big Data, as well as workable action plans, organizations can literally transform their businesses. Companies like Tesco and AT&T, for instance, have revolutionized their customer experiences by putting data at the center of their business strategies. Read more »
Guest Blogger: Rick Parrish | August 8, 2014
Ever notice how discussions of government customer experience (CX) improvement tend to get hijacked by debates about technology procurement? Neither did most feds I've mentioned it to lately. One senior official's response was typical but especially eloquent when he said "Huh, yeah. That's weird. Why do we always do that?!" Read more »
Judith Aquino | August 7, 2014
Focusing on customer centricity could be the glue that finally brings chief marketing officers (CMOs) and chief information officers (CIOs) together, according to recent studies. Marketing and IT functions are often on opposing sides in a company, with CIOs struggling to meet the demands of CMOs who are looking for quick access to information. Read more »
Anna Papachristos | August 6, 2014
Selling women's shoes can be as simple as ABC--affordable, beautiful, and comfortable. Hit those three nails on the head and you're golden. But, if you take your cues from Nine West's new ad campaign, you may be more apt to belittle and offend your target market instead. Read more »
Tom Hoffman | August 5, 2014
1to1 Media's Tom Hoffman speaks with James Buckley, Senior Vice President and General Manager of Customer Data and Location Intelligence at Pitney Bowes Software, regarding opportunities for using location-based intelligence in retail, healthcare, and other industries Read more »

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