Get the 1to1 Blog delivered right to your desktop.

Subscribe to the RSS Feed through FeedBurner.

What is RSS?

Get the 1to1 Blog delivered right to your Inbox.

Enter your email address:

Delivered by FeedBurner

Pitching for Clicks

Pitching seems to be one way some editorial folks are going after readers these days. No, not as in making sales calls (or throwing a baseball). According to Lance Ulanoff, PC magazine’s Reviews editor, “pitching” is to post stuff about what’s new on your site on other sites (kind of like blogging on other sites’ blogs) to attract people to click over to your site. PC mag’s approach sounds a bit promotional, but Ulanoff says the strategy works quite well for his pub.

Categories

Leave a comment


Type the characters you see in the picture above.

0 TrackBacks

Listed below are links to blogs that reference this entry: Pitching for Clicks.

TrackBack URL for this entry: http://www.1to1media.com/mt/mt-tb.cgi/8