Wall Street, David Blaine, and You
What do David Blaine and Wall Street have in common? They’re both great at creating illusions. Unfortunately, Wall Street believed the illusion it created (the value of subprime mortgages) was real. Companies do the same thing every day, convincing themselves that if they have more customers and higher revenues then everything will keep going up, even if they don’t spend the time understanding customers and providing great service.




