Tackling the Cross-Channel Challenge in Retail

Revving up retail profits in a multichannel world. More »

AmEx OPEN Forum: A Customer Community Evolves

Jason Rudman, director of OPENForum.com, shares his thoughts on the online customer community site’s evolution. More »

Bank’s Financial (Dis)Services Ignites Social Lending Momentum

Prosper's Chris Larsen talks about the benefits and challenges of social lending. More »

Customer Retention Is the New Acquisition

Engaged customers are the best source of new customers. Companies should adjust their marketing accordingly. More »

7 Customer Data Elements Every Organization Should Have

Identifying which data is valuable is critical when building customer profiles. More »

Customer Engagement: Marketing’s New Frontier

Using customer data, marketers can improve the customer experience across touchpoints. More »

Think Customers: The 1to1 Blog

Betty White and Lindsay the Milkaholic: Memorable Super Bowl Ads - Feb 08, 2010

Viewers have come to expect truly memorable Super Bowl commercials. Companies such as Apple and Coca-Cola have set the bar pretty high. ... more »

Stepping Outside Your Comfort Zone - Feb 05, 2010

The ability to innovate is an entrepreneurial quality that is essential for companies to succeed in today's fiercely competitive retail markets. However many companies may be locked in an inertia of c... more »

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Do You Have a Policy for That?

Domino’s Pizza learned a valuable lesson in 2009. After two employees posted a video of themselves on YouTube defacing a pizza, Domino’s waited a whole 24 hours to respond. In a digital world where people exchange information in real time, that response was 23 hours too late. Social media policies are crucial in this social media environment.

Bank’s Financial (Dis)Services Ignites Social Lending Momentum

The concept behind social lending is not new. But social lending, also called peer-to-peer lending, is still a new industry with its own challenges. Chris Larsen, cofounder and CEO of social lending company Prosper, talks with 1to1 Media's Liz Glagowski about the benefits and challenges of the space, as well as some customer-focused lessons from the Web 2.0 world for both Wall Street and Main Street banks.

from Peppers & Rogers Group

High Impact Business Process Re-engineering

C-level executives are challenged to continually return increased value to the company's shareholders. In order to meet that goal, they need to ensure that their organizations are operating as efficiently and effectively as possible. Although not a new management concept, many senior executives are turning to organizational restructuring as way to optimize organizational effectiveness. In the telecommunications industry, as the markets liberalize and deregulate, more incumbents are focusing on customer-centric BPR for the following reasons:

Getting it Right

The financial services industry is the recognized leader in customer relationship building. However, where have banks gone wrong? More importantly, how can they get it right?

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