Effortless. Seamless. Easy. These are the customer experiences that brands of all types aspire to achieve. But as you know if you’ve ever tried something without preparation and practice, just because something looks effortless doesn’t mean it is.
A few years ago, I signed up for a 10K run before I realized it was the morning after my best friend’s 30th birthday party. After riding the party bus and imbibing in...
AI is evolving so quickly it can be hard to keep all the different types straight. That’s especially true when it comes to conversational AI and conversation AI. Not only do both use AI to enable natural-sounding conversations, but their names are so similar they’re often (mistakenly) used interchangeably, adding to the confusion.
But there are important differences when it comes to conversational AI vs. conversation AI, and understanding those...
By Ricardo Saltz Gulko
This article is published through a partnership with the European CX Organisation (ECXO). Read the original here.
Introduction
The Net Promoter Score (NPS) has long been...
By Ricardo Saltz Gulko
This article is published through a partnership with the European CX Organisation (ECXO). Read the original here.
As we have explored,...
