IoT (Internet of Things) devices, products that are connected to multiple channels (think Google Home or any smart home device), are redefining how consumers interact with technology, just look at the UK baby whose first word was Alexa. The recent Connected Future Summit gathered experts and pioneers in this field to contemplate a world that is becoming more connected. Where is IoT now? The appeal of...
As consumers, we live in a golden age. It has never been easier to find, purchase, watch, or listen to what we want, when we want it. These are the “I want moments” where consumers are looking for information, entertainment, assistance, or something else. These moments matter to brands because this is when decisions are being made and preferences are being set—moments when brands  need to...

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