1to1 Media's Weekly Digest is an online publication dedicated to covering customer-centric business strategies.

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An Ounce of Prevention: How Proactive Support Can Cure Lagging Customer Care
An Ounce of Prevention: How Proactive Support Can Cure Lagging Customer Care
Issues that make their way into the contact center not only harm customer experience, but they also put reputation at risk, costing the company time and money as they work to quickly rectify the problem at hand.
Making Way for Consumerized Healthcare
Making Way for Consumerized Healthcare
Navigating the U.S. healthcare system to receive affordable care is a notoriously complicated process. But as consumers shoulder a growing portion of hospital costs and other health-related expenses, the stakes for healthcare organizations to become consumer-centric are rising.
Smoothing the Path for the Omnichannel Customer Journey
Smoothing the Path for the Omnichannel Customer Journey
A compilation of expert perspectives on how to provide a unified view of customers across touchpoints and deliver seamless omnichannel experiences.
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T-Mobile Calls on Text Analytics
T-Mobile Calls on Text Analytics
For T-Mobile, the use of text analytics has helped its customer service organization to better understand customer interactions, align its agent resources more effectively, and provide more consistent service across channels.
Omnichannel is More Than a Buzzword
Omnichannel is More Than a Buzzword
Buzzword or not, "omnichannel" reflects a real shift in customer behavior and an improvement in the consumer shopping experience.
Marketers to Heavily Invest in Mobile Messaging in 2015
Marketers to Heavily Invest in Mobile Messaging in 2015
Message Systems’ recent survey on mobile messaging in the enterprise highlights how marketers are currently using mobile as an engagement tactic and where they plan to focus their budgets in the future.
USATF Homes In on Brand Ambassadors, Boosts Engagement Rates
USATF Homes In on Brand Ambassadors, Boosts Engagement Rates
Keeping U.S. track and field fans engaged is challenging, especially when other sports like baseball, basketball, and football capture far more coverage and marketing dollars. USA Track and Field (USATF), the national governing body for cross country running, track and field, and other related sports, is tackling this issue by strengthening its connections with fans.

Thought Leadership from

Peppers & Rogers Group
SMAC Dab in the Middle of Customers: A New CIO Agenda
Social, mobile, analytics, and cloud technologies combine to revolutionize the customer experience.