1to1 Media's Weekly Digest is an online publication dedicated to covering customer-centric business strategies.

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Boosting Patient Outcomes with Big Data
Boosting Patient Outcomes with Big Data
Leveraging data to gain insights into customer behaviors and provide better services is the cornerstone of the retail and marketing industries, but healthcare is still catching up to these strategies. Data mining, predictive analytics, and trends analyses for improving patient outcomes are some of the technologies that are beginning to take hold in healthcare.
Will the Rightful Customer Experience Owner Please Stand Up?
Will the Rightful Customer Experience Owner Please Stand Up?
While many leaders appear to believe that the customer experience should lie in the hands of one person or department within the organization, experts agree that said strategies cannot exist within a vacuum.
Smoothing the Path for the Omnichannel Customer Journey
Smoothing the Path for the Omnichannel Customer Journey
A compilation of expert perspectives on how to provide a unified view of customers across touchpoints and deliver seamless omnichannel experiences.
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Calculating the Financial Value of SEO
Calculating the Financial Value of SEO
Marketers who can forecast the financial impact of search engine optimization projects are able to drive higher ROI.
How Cloudification Makes the Customer King
How Cloudification Makes the Customer King
Cloudification can transform the customer experience and help your business put the customer first. Here are a few tips on how it can help.
Auto Dealerships Take a Cue from Apple
Auto Dealerships Take a Cue from Apple
Spending time in the car typically means abandoning the Internet and apps for older technologies like satellite radio, CD players, and navigational screens attached to the windshield. But auto makers have been rolling out new features to bring the automobile up to speed with consumers used to touchscreens and on-demand entertainment.
Overcoming the Technological ‘Cool’ Down
Overcoming the Technological ‘Cool’ Down
Today’s technological ecosystem resembles an arms race, for every company strives to integrate and offer the hottest tools available so they remain “cool” to the mainstream consumer.

Thought Leadership from

Peppers & Rogers Group
Money Talks
Omnichannel sales and advisory strategy meets customer preferences to directly drive revenue across banking channels.