1to1 Media's Weekly Digest is an online publication dedicated to covering customer-centric business strategies.

Sign up Current Issue Archives
Mature Marketers: The Digital Space Comes of Age
Mature Marketers: The Digital Space Comes of Age
Just since the late 1990s, the customer experience has undergone significant changes as marketers have had to acclimate to the introduction of email, live chat, social media, and mobile technologies—not to mention the penetration of the Internet overall.
Most Retailers' Analytics Lag Behind Amazon
Most Retailers' Analytics Lag Behind Amazon
EKN Research’s “3rd Annual Analytics in Retail” benchmark study explores the average retailers' struggle with analytics, highlighting their inability to derive significant value and the importance of an effective data strategy.
Architecting the Intelligent Contact Center
Architecting the Intelligent Contact Center
In this In Action paper by 1to1 Media, industry experts share advice for how to use customer data, workforce optimization tools, analytics, and agile contact center platforms to deliver personalized experiences across the globe.
ADVERTISEMENT
The Customer Engagement Imperative: Connecting for Competitive Advantage
The Customer Engagement Imperative: Connecting for Competitive Advantage
In this 1to1® Webinar, industry thought leader Jay Bourland, SVP and GM, Customer Engagement Solutions for Pitney Bowes, discusses the benefits of examining the sum of each customer's interactions and how these insights can be used to provide a single view—and a one-to-one connection—with each customer.
Marketers: Treat Content as an Investment, Not a Cost
Marketers: Treat Content as an Investment, Not a Cost
To effectively reach target audiences in different countries, it’s important to evaluate your content library and ensure information is translated and localized for different cultures.
Mapping Out Employees’ Real-Time Roles and Responsibilities
Mapping Out Employees’ Real-Time Roles and Responsibilities
As consumer expectations evolve alongside the tools that support relationship growth, businesses must actively establish an internal real-time strategy that empowers employees across the enterprise.
The Media Industry's Real-Time Endeavors
The Media Industry's Real-Time Endeavors
Advances in technology are making it possible for organizations to transform themselves into real-time enterprises, delivering on customers' needs of quasi immediate interactions.

Thought Leadership from

Peppers & Rogers Group
Enabling memorable experiences
My father-in-law Jack often helps his elderly neighbor Don with errands on the weekends. One day while they were out, Don mentioned he wanted to go to TD Bank, but didn’t know the branch location. Jack whipped out his iPhone and asked Siri, “Where is the nearest TD Bank?”