1to1 Media's Weekly Digest is an online publication dedicated to covering customer-centric business strategies.

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BlueCross BlueShield of South Carolina Readies its CX for 2020
BlueCross BlueShield of South Carolina Readies its CX for 2020
BlueCross BlueShield of South Carolina is in the midst of a shift, entering its fifth year of strategic customer experience transformation.
Expanding Corporate Culture to Engage Millennial Recruits
Expanding Corporate Culture to Engage Millennial Recruits
Value comes from within, as employees embody the organization’s code of ethics, bringing customer centricity to life in all they say and do.
Designing the Intelligent Contact Center
Designing the Intelligent Contact Center
In our latest In Action guide, find out how to detect customer trends and patterns, cultivate lasting relationships, and even reduce operational costs in your contact center.
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5 Tips for Powering Contextual Messaging
5 Tips for Powering Contextual Messaging
Join 1to1 Media and SmartFocus for a complimentary webinar in which we'll explore how companies can develop contextual messaging based on a customer's interaction journey.
A High-Quality Customer Experience Starts with the Right Ingredients
A High-Quality Customer Experience Starts with the Right Ingredients
How do you design the highest quality customer experience? Start with these five ingredients.
Can Email Reminders Reclaim Sales When Shoppers Stray?
Can Email Reminders Reclaim Sales When Shoppers Stray?
As shoppers transition between online and in-store opportunities, brands must reassess their engagement strategies in order to increase conversions and maximize revenue.
Executive Q&A: How to Earn an ‘Evergreen’ Approach to Loyalty
Executive Q&A: How to Earn an ‘Evergreen’ Approach to Loyalty
For loyalty to grow, brands must nurture and support customer engagement. However, in recent years, many have become lost in the desire to “surprise and delight” prospects.

Thought Leadership from

Peppers & Rogers Group
Proximus: From Loyalty to Engagement
Telecom operator Proximus marries the old with the new to optimize its loyalty program.