1to1 Media's Weekly Digest is an online publication dedicated to covering customer-centric business strategies.

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3 Day Blinds Pairs Data with Targeted Prospecting
3 Day Blinds Pairs Data with Targeted Prospecting
The days when companies could drive business with a generic ad are long gone.
Expanding Corporate Culture to Engage Millennial Recruits
Expanding Corporate Culture to Engage Millennial Recruits
Value comes from within, as employees embody the organization’s code of ethics, bringing customer centricity to life in all they say and do.
Designing the Intelligent Contact Center
Designing the Intelligent Contact Center
In our latest In Action guide, find out how to detect customer trends and patterns, cultivate lasting relationships, and even reduce operational costs in your contact center.
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5 Tips for Powering Contextual Messaging
5 Tips for Powering Contextual Messaging
Join 1to1 Media and SmartFocus for a complimentary webinar in which we'll explore how companies can develop contextual messaging based on a customer's interaction journey.
A High-Quality Customer Experience Starts with the Right Ingredients
A High-Quality Customer Experience Starts with the Right Ingredients
How do you design the highest quality customer experience? Start with these five ingredients.
Executive Q&A: How to Earn an ‘Evergreen’ Approach to Loyalty
Executive Q&A: How to Earn an ‘Evergreen’ Approach to Loyalty
For loyalty to grow, brands must nurture and support customer engagement. However, in recent years, many have become lost in the desire to “surprise and delight” prospects.
Following Journey Mapping’s Future Path
Following Journey Mapping’s Future Path
Most brands now recognize that the average consumer bounces from channel to channel like they’re reading an intricate “choose your own adventure” novel.

Thought Leadership from

Peppers & Rogers Group
Three Leadership Skills to Strive For
During my MBA studies, we learned about the teachings of leadership guru Warren Bennis. He authored a number of books on the subject and imparted leadership wisdom on both current and future leaders around the world.