Customer Strategy & CRM Articles

1to1 Media's Weekly Digest is an online publication dedicated to covering customer-centric business strategies.

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Radio Flyer Brings its Customer Service Up to Speed for the Modern Consumer
Radio Flyer Brings its Customer Service Up to Speed for the Modern Consumer
For many people, the Radio Flyer brand gives flight to memories of a shiny red wagon from their childhood.
What’s Next for Social Commerce
What’s Next for Social Commerce
While social commerce offerings are still in their infancy, retailers and brands should be paying close attention to this space, retail experts say.
Designing the Intelligent Contact Center
Designing the Intelligent Contact Center
In this In Action guide, find out how to detect customer trends and patterns, cultivate lasting relationships, and even reduce operational costs in the contact center.
Driving Change: Addressing 5 Roadblocks to Omnichannel Engagement
Driving Change: Addressing 5 Roadblocks to Omnichannel Engagement
In this 1to1 Media webinar, Don Peppers, founding partner of Peppers & Rogers Group; and Marci Maddox, senior director of product marketing for Customer Experience Management (CEM) at OpenText, discuss how to overcome the five most common organizational roadblocks that prevent true end-to-end customer engagement.
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Customer Experience Must Be Founded on Customer Love
Customer Experience Must Be Founded on Customer Love
Before organizations rush to apply the latest innovation to their customer experience strategies, they should ask themselves this simple question: “Why do you love your customers?”
London’s Natural History Museum Curates a Hyper-Tailored Mobile Experience
London’s Natural History Museum Curates a Hyper-Tailored Mobile Experience
Traditional hand-held tour guides may soon go the way of the dinosaur at museums.
Unraveling the Suite Versus Point Solution Debate
Unraveling the Suite Versus Point Solution Debate
Selecting a technology solution is no longer as simple as signing a long-term contract with just a handful of vendors

Thought Leadership from

Peppers & Rogers Group
The Culture Race Is On
I just bought a new pair of sneakers (aka trainers, tennis shoes, etc.)